Benefit Goof Proof Brow Pencil

BENEFIT GOOF PROOF BROW PENCIL | £18.50

I'm not sure about you, but Benefit have had me so excited over the new brow product launches. I was over the moon to find that by purchasing Elle magazine you could get a freebie of the Goof Proof Brow Pencil. I sadly found myself pushing the product unto the magazine plastic packaging, trying to get a glimpse of the shade that was inside. Luckily I had picked up a shade 6 which was perfect for me (my brows are quite dark). 

PACKAGING

I have to say, Benefit have always wowed me with their packaging and marketing. I remember on my 16th birthday my Nan took me to purchase a bag of new makeup and I knew I wanted Benefit due to their amazing design and fun products. The Goof Proof Brow Pencil is encased in a silver geometric shell, it looks so modern but also has a vintage feel to it. The product is sturdy and feels sufficient in your hand, it's not too bulky and doesn't slip. The product works with a twist cap whereby twisting gives you more product and vice versa. I like that the cap is not round and therefore sits still on a table instead of rolling onto the floor. These little things matter. 

THOUGHTS

I am used to using the Anastasia Beverly Hills Brow Definer and Goof Proof is very similar. This allowed me to start using the product with ease, understanding the various thickness and angles. I remember when I first used the ABH Brow definer it took a few goes to get used to it, so those who haven't used a similar product before may find they need to play around with it to get comfortable.  

The triangular shape of the product allows you to gain various thicknesses when applying which is perfect for every part of your brow, it's almost like a 3 in 1. The product is a really nice consistency and applies in a way that you get realistic hair like strokes, it's soft enough to apply but structured/hard enough to gain precise lines. Goof Proof gives me a full brow look and does so very quickly, the product is brilliant for those who want to achieve perfect brows in limited amount of time. My brows stay put all day apart from the odd smudge towards the end, I do find this doesn't occur as often if I powder my brows before application. 

Overall I would say i'm definitely impressed, but I didn't expect anything less from Benefit! I love the design and the performance definitely matches, it gives you thick brows within a matter of minutes. Did you pick up Elle Magazine this month? I am definitely happy to have grabbed this freebie and can't wait to try the rest of the collection! Let me know what you'd recommend!